Cookie Notice
Last updated and effective date: September 21, 2023
What Our Cookies Notice Covers
Olaplex, Inc. (“Olaplex”, “we”, “us” or “our”) collects certain information by automated means when you visit our websites or download and use our mobile applications (“Sites”), such as how many users visited our Sites and the pages accessed. By collecting this information, we learn how to tailor the Sites to our visitors. We collect this information through various means such as “cookies” and similar technologies (for example, “web beacons”) and IP addresses, as explained below.
Cookies
Cookies are bits of text that are placed on your computer’s hard drive when you visit certain websites. We may use cookies to tell us, for example, whether you have visited us before or if you are a new visitor and to help us identify site features in which you may have the greatest interest. Cookies may enhance your online experience by saving your preferences while you are visiting a particular site. Those cookies are set by us and called first party cookies. We also use third party cookies – which are cookies from a domain different than the domain of the website you are visiting.
Web Beacons
Certain pages on our Sites may contain “web beacons” (also known as Internet tags, pixel tags and clear GIFs). These web beacons allow third parties to obtain information such as the IP address of the computer that downloaded the page on which the beacon appears, the URL of the page on which the beacon appears, the time the page containing the beacon was viewed, the type of browser used to view the page, and the information in cookies set by the third party.
IP Addresses
An IP address is a unique identifier that certain electronic devices use to identify and communicate with each other on the Internet. When you visit our Sites, we may view the IP address of the device you use to connect to the Internet. We use this information to determine the general physical location of the device and understand from what geographic regions our Site visitors come. We also may use this information to enhance our Sites.
Categories of Cookies and other Automated Technologies
We use the following cookies and similar technologies on our Sites:
Strictly Necessary Cookies
We, and other third parties, use these cookies to enable our Sites to function correctly. They are usually only set in response to actions made by visitors which amount to a request for services, such as setting visitors’ privacy or language preferences, storing your shopping cart items, logging in or filling in forms, and enabling you to log into secure areas of our website.
|
Domain(s) |
Cookie Name |
Description |
Type |
Duration |
|
Certificate.olaplex.com |
PHPSESSID |
Preserves user session across webpages. |
First Party |
Session |
|
Certificate.olaplex.com |
wordpress_test_cookie |
Used to check if the user's browser supports cookies. |
First Party |
Session |
|
Pro.olaplex.com, Olaplex.com |
rc::a |
Used to distinguish between humans and bots. |
Third Party (google.com) |
Persistent |
|
Pro.olaplex.com, Olaplex.com |
rc::c |
Used to distinguish between humans and bots. |
Third Party (google.com) |
Session |
|
Olaplex.com |
__cfduid |
Used by the content network, Cloudflare, to identify trusted web traffic. |
Third Party (CloudFlare.com) |
29 Days |
|
Olaplex.com |
_shopify_d |
Necessary for the secure checkout and payment function on the Sites. |
Third Party (shopify.com) |
Session |
|
Olaplex.com |
_sp_ses.cc56 |
Used to identify if the user is in an active session on a site or if this is a new session for a user. |
Third Party (SnowplowAnalytics.com) |
1 Day |
|
Olaplex.com |
cart |
Necessary for the shopping cart functionality on the Sites. |
Third Party (shopify.com) |
13 Days |
|
Olaplex.com |
cart_currency |
Necessary for the secure checkout and payment function on the Sites. |
Third Party (shopify.com) |
13 Days |
|
Olaplex.com |
cart_sig |
Necessary for the secure checkout and payment function on the Sites. |
Third Party (shopify.com) |
13 Days |
|
Olaplex.com |
cart_ts |
Necessary for the secure checkout and payment function on the Sites. |
Third Party (shopify.com) |
13 Days |
|
Olaplex.com |
cart_ver |
Necessary for the shopping cart functionality on the Sites. |
Third Party (shopify.com) |
13 Days |
|
Olaplex.com |
cookietest |
Used to determine if the visitor has consented to cookies. |
Third Party (shopify.com) |
Session |
|
Olaplex.com |
GUID |
Creates a global unique identifier for users. |
Third Party (shopify.com) |
Persistent |
|
Olaplex.com |
secure_customer_sig |
Used to store customer credentials securely when processing a purchase on the Sites. |
Third Party (shopify.com) |
1 Year |
|
Olaplex.com |
shopify_pay_redirect |
Necessary for the secure checkout and payment function on the Sites. |
Third Party (shopify.com) |
1 Day |
|
Olaplex.com |
__cf_bm |
Used to distinguish between humans and bots. |
Third Party (CloudFlare.com) |
1 Day |
|
Olaplex.com |
cookieconsent_preferences_disabled |
Tracks user response to cookie banner |
Third Party (isenselabs.com) |
1 Year |
Functional Cookies
We, and our third party providers, use these cookies to enable our Sites to provide enhanced functionality, such as audio and video content, and to help us personalize content based on your use of the Sites.
|
Domain(s) |
Cookie Name |
Description |
Type |
Duration |
|
Certificate.olaplex.co, Pro.olaplex.com |
pmpro_visit |
Determines whether the user has any subscriptions to products or services on the Sites. |
First Party |
Session |
|
Pro.olaplex.com, Olaplex.com |
acsbReset |
Delivers website accessibility solution |
Third Party (AccessiBe.com) |
Persistent |
|
Olaplex.com |
KL_FORMS_MODAL |
Used to track a user’s subscription (i.e., opt in) to a form |
Third Party (Klaviyo.com) |
1 Year |
|
Olaplex.com |
_sp_id.cc56 |
Used to store user information when a user first visits a site and to track the user’s activity across a domain. |
Third Party (SnowplowAnalytics.com ) |
2 Years |
Analytics Cookies
We, and other third parties, such as Google Analytics, use these cookies to help us count visits and traffic sources so we can measure and improve the performance of our Sites by collecting and reporting information on how you use them.
|
Domain(s) |
Cookie Name |
Description |
Type |
Duration |
|
Olaplex.com |
_ga |
Registers a unique ID that is used to generate statistical data on how the visitor uses the Sites. |
Third Party (Google Analytics) |
2 years |
|
Olaplex.com |
_gat |
Used by Google Analytics to throttle requests. |
Third Party (Google Analytics) |
1 day |
|
Olaplex.com |
_gid |
Registers a unique ID that is used to generate statistical data on how the visitor uses the Sites. |
Third Party (Google Analytics) |
1 day |
|
Olaplex.com |
_hjAbsoluteSessionInProgress |
Used to count how many times a Site has been visited by different visitors, by assigning the visitor an ID so the visitor is not registered twice. |
Third Party (HotJar) |
1 Day |
|
Olaplex.com |
_hjFirstSeen |
Used to determine if the visitor has visited the Sites before. |
Third Party (HotJar) |
1 Day |
|
Olaplex.com, Pro.olaplex.com |
_hjid |
Sets a unique ID for the session, allowing the Sites to obtain data on visitor behaviour for statistical purposes. |
Third Party (HotJar) |
Persistent |
|
Olaplex.com |
_hjTLDTest |
Registers statistical data on users' behaviour on the Sites. Used for internal analytics by the Site operator. |
Third Party (HotJar) |
Session |
|
Pro.olaplex.com, Olaplex.com |
_hjIncludedInPageviewSample |
Used to detect whether the user navigation and interactions are included in the Sites’ data analytics. |
Third Party (HotJar) |
1 Day |
|
Olaplex.com |
cuid |
This cookie collects user interaction data like clicks and impressions pseudonymously. This helps Curalate to measure and optimize the performance of Olaplex's Fanreel installation. |
Third Party (curalate.com) |
1 year |
|
Olaplex.com |
__kla_id |
Tracks click through from a Klaviyo email to Olaplex website. |
Third Party (Klaviyo.com) |
2 Years |
|
Olaplex.com |
_hjIncludedInSessionSample |
Registers data on visitors' website behaviour. This is used for internal analysis and Site optimization. |
Third Party (HotJar.com) |
1 Day |
|
Olaplex.com |
_taggstar_cfg_olaplexcom |
Used to display notifications, such as, how many other Site visitors are browsing products, and how many visitors have purchased the product in a specified period.
|
Third Party (Taggstar.com) |
Persistent |
|
Olaplex.com |
_taggstar_exp |
Used to display notifications, such as, how many other Site visitors are browsing products, and how many visitors have purchased the product in a specified period.
|
Third Party (Taggstar.com) |
3 Months |
|
Olaplex.com |
_taggstar_ses |
Used to display notifications, such as, how many other Site visitors are browsing products, and how many visitors have purchased the product in a specified period.
|
Third Party (Taggstar.com) |
1 Day |
|
Olaplex.com |
_taggstar_vid |
Used to display notifications, such as, how many other Site visitors are browsing products, and how many visitors have purchased the product in a specified period.
|
Third Party (Taggstar.com) |
3 Months |
|
Olaplex.com |
persist:friendbuy-msdk-06192019-root |
Used to track customers who refer other customers for the purposes of the refer a friend function. |
Third Party (Friendbuy.com) |
Persistent |
|
Olaplex.com |
swell-test-item |
Used to track purchase levels for the purposes of the loyalty program. |
Third Party (Yotpo.com) |
Persistent |
|
Olaplex.com |
mp_3dfbd2e3de585fe42eb216b89fb4e65c_mixpanel |
Used to track scheduled events for Virtual Master Classes. |
Third Party (Appointedd.com) |
Persistent |
|
Olaplex.com |
pixel |
Used to collect aggregate customer ratings and reviews, and loyalty. |
Third Party (yotpo.com) |
1 Year |
|
Olaplex.com |
_tldtest_# |
Used to register statistical data on users' behavior on the website. |
Third Party (shopify.com) |
Session |
Targeting and Advertising Cookies
These cookies are set through our Sites by our advertising partners. We work with third-party ad partners to help us provide you with targeted ads on third-party websites, including on social media platforms. Our ad partners may use cookies to collect information about your online interactions in order to build a profile of your interests and show you relevant ads on third-party websites based on your profile. If you opt-out of these cookies, you will still receive OLAPLEX ads but they may be less personalized.
|
Domain(s) |
Cookie Name |
Description |
Type |
Duration |
|
Pro.olaplex.com |
bp-message |
Used to support social network features. |
First Party |
1 Day |
|
Pro.olaplex.com |
bp-message-type |
Used to support social network features. |
First Party |
1 Day |
|
Olaplex.com |
MUID |
Used by Microsoft as a unique user ID which enables user tracking across Microsoft domains. |
Third Party (bing.com) |
1 Year |
|
Olaplex.com |
IDE
|
Used by Google DoubleClick to register and report the user's actions after viewing or clicking an advertisement, in order to measure the efficacy of an advertisement and present targeted ads to the user. |
Third Party (doubleclick.net) |
1 Year |
|
Olaplex.com |
RUL
|
Used by DoubleClick to determine whether a Site advertisement has been properly displayed and make marketing efforts more efficient. |
Third Party (doubleclick.net) |
1 Year |
|
Olaplex.com |
test_cookie |
Used to check whether the user's browser supports cookies. |
Third Party (doubleclick.net) |
1 Day |
|
Olaplex.com |
fr
|
Used by Facebook to deliver a series of advertisement products, such as real-time bidding from third party advertisers. |
Third Party (facebook.com) |
3 Months |
|
Olaplex.com |
globalId
|
Presents the user with relevant content and advertisement. The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers. |
Third Party (fbot.me) |
10 Years |
|
Olaplex.com |
__kla_viewed
|
Tracks click through from a Klaviyo email to Olaplex website. |
Third Party (Klaviyo.com) |
Persistent |
|
Olaplex.com |
_fbp
|
Used by Facebook to deliver a series of advertisement products, such as real-time bidding from third party advertisers. |
Third Party (facebook.com) |
3 Months |
|
Olaplex.com |
_gcl_au |
Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. |
Third Party (google.com) |
3 Months |
|
Olaplex.com |
_landing_page
|
Stores users’ navigation by registering landing pages, allowing the Sites to present relevant products and/or measure their advertisement efficiency on other websites. |
Third Party (shopify.com) |
13 Days |
|
Olaplex.com |
_orig_referrer
|
Used to collect information on a user and create an ID string. ID information strings can be used to target groups with similar preferences, or can be used by third-party domains or ad-exchanges. |
Third Party (shopify.com) |
13 Days |
|
Olaplex.com |
_pin_unauth
|
Used by Pinterest to track the usage of services. |
Third Party (pinterest.com) |
1 Year |
|
Olaplex.com |
_s
|
Collects data on user behaviour and interactions in order to optimize the Sites and make advertisements on the Sites more relevant. |
Third Party (shopify.com) |
1 Day |
|
Olaplex.com |
_shopify_s
|
Collects data on user behaviour and interactions in order to optimize the Sites and make advertisements on the Sites more relevant. |
Third Party (shopify.com) |
1 Day |
|
Olaplex.com |
_shopify_sa_p
|
Collects data on user behaviour and interactions in order to optimize the Sites and make advertisements on the Sites more relevant, and allows the Sites to detect any referrals from other websites. |
Third Party (shopify.com) |
1 Day |
|
Olaplex.com |
_shopify_sa_t
|
Collects data on user behaviour and interactions in order to optimize the Sites and make advertisements on the Sites more relevant, and allows the Sites to detect any referrals from other websites. |
Third Party (shopify.com) |
1 Day |
|
Olaplex.com |
_shopify_y |
Collects data on user behaviour and interactions in order to optimize the Sites and make advertisements on the Sites more relevant. |
Third Party (shopify.com) |
1 Year |
|
Olaplex.com |
_uetsid
|
Collects data on user behaviour and interactions on multiple websites in order to optimize the Sites and make advertisements on the Sites more relevant. Allows the Sites to limit the number of times that users are shown the same advertisement. |
Third Party (shopify.com) |
1 Day |
|
Olaplex.com |
_uetsid
|
Used to track users on multiple websites, in order to present relevant advertisements based on the visitor's preferences. |
Third Party (shopify.com) |
Persistent |
|
Olaplex.com |
_uetsid_exp
|
Contains the expiry-date for the cookie above. |
Third Party (shopify.com) |
Persistent |
|
Olaplex.com |
_uetvid
|
Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences. |
Third Party (shopify.com) |
Persistent |
|
Olaplex.com |
_uetvid_exp |
Contains the expiry-date for the cookie above. |
Third Party (shopify.com) |
Persistent |
|
Olaplex.com |
_y
|
Collects data on user behaviour and interactions in order to optimize the Sites and make advertisements on the Sites more relevant. |
Third Party (shopify.com) |
1 Year |
|
Olaplex.com |
visitedAsConsumerUser
|
Used to track when a user visits a specific product. |
Third Party (shopify.com) |
Persistent |
|
Olaplex.com |
visitedN08AsConsumer
|
Used to track when a user visits a specific product. |
Third Party (shopify.com) |
Persistent |
|
Olaplex.com |
_pinterest_ct_ua
|
Used by Pinterest to track the usage of services. |
Third Party (pinterest.com) |
1 Year |
|
Olaplex.com |
VISITOR_INFO1_LIVE
|
Attempts to estimate the users' bandwidth on pages with integrated YouTube videos. |
Third Party (youtube.com) |
179 Days |
|
Olaplex.com |
YSC
|
Registers a unique ID to keep statistics regarding which integrated YouTube videos the user has seen. |
Third Party (youtube.com) |
Session |
|
Olaplex.com |
yt.innertube::nextId
|
Registers a unique ID to keep statistics regarding which integrated YouTube videos the user has seen. |
Third Party (youtube.com) |
Persistent |
|
Olaplex.com |
yt.innertube::requests
|
Registers a unique ID to keep statistics regarding which integrated YouTube videos the user has seen. |
Third Party (youtube.com) |
Persistent |
|
Olaplex.com |
yt-remote-cast-installed
|
Stores the user's video player preferences using embedded YouTube video. |
Third Party (youtube.com) |
Session |
|
Olaplex.com |
yt-remote-connected-devices
|
Stores the user's video player preferences using embedded YouTube video. |
Third Party (youtube.com) |
Persistent |
|
Olaplex.com |
yt-remote-device-id
|
Stores the user's video player preferences using embedded YouTube video. |
Third Party (youtube.com) |
Persistent |
|
Olaplex.com |
yt-remote-fast-check-period
|
Stores the user's video player preferences using embedded YouTube video. |
Third Party (youtube.com) |
Session |
|
Olaplex.com |
yt-remote-session-app
|
Stores the user's video player preferences using embedded YouTube video. |
Third Party (youtube.com) |
Session |
|
Olaplex.com |
yt-remote-session-name |
Stores the user's video player preferences using embedded YouTube video. |
Third Party (youtube.com) |
Session |
|
Olaplex.com |
amp_9bdc72 |
Used with pop-up questionnaires and messaging for statistical or marketing purposes. |
Third Party (Amplitude.com) |
Olaplex.com |
|
Olaplex.com |
amp_cookie_test# |
Used with pop-up questionnaires and messaging for statistical or marketing purposes. |
Third Party (Amplitude.com) |
Olaplex.com |
|
Olaplex.com |
amplitude_testolaplex.com |
Used with pop-up questionnaires and messaging for statistical or marketing purposes. |
Third Party (Amplitude.com) |
Olaplex.com |
|
Olaplex.com |
amplitude_unsent_9bdc728a74b590e39a27fd49befc0fbe_customer |
Used with pop-up questionnaires and messaging for statistical or marketing purposes. |
Third Party (Amplitude.com) |
Olaplex.com |
|
Olaplex.com |
amplitude_unsent_identify_9bdc728a74b590e39a27fd49befc0fbe_customer |
Used with pop-up questionnaires and messaging for statistical or marketing purposes. |
Third Party (Amplitude.com) |
Olaplex.com |
|
Olaplex.com |
crl8.fpcuid |
Used to power Curalate, which provides social content user experience. |
Third Party (Curalate.com) |
1 Year |
Unclassified Cookies
Unclassified cookies are cookies that we are in the process of classifying, together with the relevant providers of the cookies.
|
Domain(s) |
Cookie Name |
Description |
Type |
Duration |
|
Olaplex.com |
io_f604be51-ccf5-4d26-9cc2-3c44e1fdceb9 |
Pending. |
Third Party (shopify.com) |
Persistent |
|
Olaplex.com |
tt_sessionId |
Pending. |
Third Party (shopify.com) |
Session |
|
Olaplex.com |
io_token_#
|
Pending. |
Third Party (iesnare.com) |
1 Year |
Your Choices
To learn more and adjust your preferences for cookies and other tracking technologies on our Site, please visit our Cookies Settings/Privacy Preference Centre. For more information about our privacy practices and your rights and choices, please see our Privacy Policy.
If you are a Site visitor from the Canada, United Kingdom or the European Union, you can also manage your cookie preferences at any time through your web browser. Most browsers will tell you how to stop accepting new cookies, how to be notified when you receive a new cookie, and how to disable existing cookies. You can find out how to do this for your particular browser by clicking “help” on your browser’s menu or by visiting www.allaboutcookies.org. Please note, however, that without cookies you may not be able to take full advantage of all our Site features.
If you are a Site visitor from the Canada, United Kingdom or the European Union, you can manage your cookie preferences at any time through your browser's settings.
To find out more about cookies and similar technologies, including how to see what cookies and similar technologies have been set and how to manage and delete them, visit: http://www.allaboutcookies.org. If you access our Sites on your mobile device, you may not be able to control tracking technologies through the settings.
We partner with third parties to display advertising on our Sites or to manage our advertising on other sites, as described above under Targeting and Advertising Cookies and in our Privacy Notice. Our third-party partners may use cookies or similar tracking technologies to provide you advertising on other sites based upon your browsing activities and interests. In addition to our Cookies Settings/ Privacy Preference, to learn more about how to opt out of interest-based advertising, from companies participating in the Digital Advertising Alliance, the European Interactive Digital Advertising Alliance (EDAA) or the Digital Advertising Alliance of Canada (as applicable), click here www.aboutads.info/choices/ (US) or http://www.youronlinechoices.eu/ (EU) or http://youradchoices.ca/choices (Canada). Please note that you will continue to receive generic ads.
How to Contact Us
If you have any questions about our information practices, please contact at:
Olaplex, Inc.
1187 Coast Village Road #1-520
Santa Barbara, CA
Data Privacy Officer
(+44 (800) 363-9102)
[email protected]
